The Birth of Loomify™
Bring AI into a tangible application
As an agency owner, I know the struggle all too well.
A client sends a brief—half a page, barely enough to scratch the surface—and expects us to create magic. What followed were hours of digging, phone calls, and research, trying to piece together market dynamics, personas, and brand voice. All this, without any guarantee the project would even move forward.
This wasn’t just my challenge… it was an industry-wide problem.
Agencies were burning time and energy pitching, trying to bridge the gap between limited information and high-level creative ideas.
I knew there had to be a better way.
The idea for Loomify came to me during one of those rare, still moments. Stuck in a hotel room during an Edmonton winter storm, I began to imagine a tool that could do what no creative process had done before: centralize all the key information about a brand or product into one cohesive report.
What if strategists and marketers had a tool that could take fragmented ideas and transform them into actionable insights?
What if creatives could see the big picture at a glance, align their strategies, and propose stronger ideas—faster?
Loomify would be that tool: a joker card in your pocket, ready to guide every decision.
Quick page flip of a Loomify report generation.
I shared my idea with my cameraman at the time, Jeff, and he was intrigued. But there was one missing piece—a developer who could bring this vision to life…
Moments later, as life would have it, I met Anish, a software developer sitting next to me on my flight. I told him about Loomify, and he understood it immediately.
This is Jeff - It was -55 degree celcius. I got the spark while eating a hot oven pizza.
and this is Anish, he is the brain of the back-end of Loomify.
From that moment, everything aligned. Together, we built Loomify—a Trademarked AI-driven tool that transforms scattered information into a powerful, 10-section marketing insights report.
It’s about clarity, alignment, and giving agencies the tools to focus on what they do best: creating.
Today, Loomify serves the industry that inspired it, solving the very challenges I once faced.
It’s proof that when you manifest an idea with purpose—when you truly believe in its potential—the universe finds a way to help you make it real.
Access the deck : Tome Deck
access at : www.loomify.ai
